MGMT 624 Entrepreneurship
Principles, problems and issues in organizing a new venture in small business. Topics covered include creating entrepreneurial spirit, generating business ideas, writing business plans, analyzing feasibility, financing startups, organizing small scale businesses, and operating a new enterprise.
WHO NEEDS THIS COURSE?
This course may also be taken by
At least 3-5 hours /week day for approximately 2 months
Upon completion of this course, the students will be able to:
- Evaluate critically entrepreneurship and its role in initiating an innovative new business venture and developing it into a self-sustaining and profitable enterprise.
- Analyze the entrepreneurial process of screening opportunities, selecting an appropriate product/market target, obtaining the necessary resources, and launching a new enterprise.
- Create drafts of business plans for the development of new products, processes and services and for the financing of new enterprises.
- Apply the essentials of entrepreneurial business principles in the management of businesses.
- Identify, appreciate, and critically assess the knowledge, attitudes, and skills of a successful entrepreneur.
- Appreciate entrepreneurial settings and entrepreneurial role models through exposure to actual business settings and experiences.
- Solve cases and recommend solutions for actual and hypothetical entrepreneurial dilemmas.
TOPICS TO COVER
The Foundation of Entrepreneurship
Conducting a Feasibility Analysis and Designing a Business Model
Crafting a Business Plan and Building a Solid Strategic Plan
Forms of Business Ownership and Buying an Existing Business
Franchising and the Entrepreneur
Building a Powerful Bootstrap Marketing Plan
E-Commerce and the Entrepreneur
Pricing and Credit Strategies
Creating a Successful Financial Plan
Managing Cash Flow
Sources of Financing: Equity and Debt
Choosing the Right Location and Layout
Global Aspects of Entrepreneurship
Building a New Venture Team and Planning for the Next Generation
David Lumowa, PhD
Dr. David Lumowa is an assistant professor of the Business Department of the Graduate School at the Adventist International Institute of Advanced Studies. He teaches Financial Risk Management, Advanced Corporate Finance, and Entrepreneurship. He is a certified Broker, Underwriter, and an Investment Manager. He holds a Master of Commerce in Applied Finance at the University of Queensland, Australia and a PhD in Business at the Adventist International Institute of Advanced Studies, Philippines. He has been teaching business courses in the field of finance for nearly 20 years. He is passionate about research. In fact, he is the CFO of the Asian Qualitative Research Association (AQRA), and a committee member of the Asia Pacific Research Center(APRC).
He loves diving and is a Certified Rescue Diver (CMAS-3) and a Certified Dive Master (CMAS-4).
Kenneth Swansi, PhD
Dr. Kenneth Swansi is an associate professor and chairperson of the Business Department of the Graduate School at the Adventist International Institute of Advanced Studies. He has been actively engaged in research more particularly in the field of economics and strategic management for several years. He has taught business courses at various institutions for many years and mentored many young business professionals in their chosen business careers.